When it comes to interacting with audience via the most fun replies, and initiating mind blowing digital campaigns, Zomato is no exception. Zomato’s latest digital campaign called #zomatoloot is where customers are asked to prepare funny and less than a minute-long ad films to get Rs 25 lakhs, as well as featured on YouTube and TV.
Out of all the winning ads, this particular one by Nithin Krishnamurthy on Instagram is worth watching.